Paid Build
You have the budget. Milestone fees to a written scope. You own everything on payment.
How we work / Pricing
What a first release costs, and three ways to pay for it.
Every price on this site, in one place: the Fundraising Tech Pack, a first commercial release, and what changes when you pay from the product instead of upfront. Quoted and invoiced in USD.
Price guide
The numbers, before the call.
Ranges, because a fixed number before discovery would be a guess. Discovery turns the range into a figure fixed in writing before the build starts.
| What | Price | What you get |
|---|---|---|
| Before a build | ||
| Fundraising Tech Pack | From $3,000. Most packs land between $3,000 and $5,500. | Two weeks: first-release scope, architecture and compliance notes, a build cost range with the assumptions attached, a clickable prototype of the core journey, and a technical partner letter. Credited if you build with us. What is in the pack. |
| Paid discovery | Sized to your scope. Discovery and the proof slice together are around $12,000; $4,000 for discovery in the sample term sheet. | Scope, architecture, compliance notes and the Build Value, fixed in writing. On Paid Build, discovery is the first milestone. |
| Proof slice | Fixed fee, paid in full. $7,500 in the sample term sheet. | A working slice of the hardest part of the product, so the risk is proven early. On Founder's Path it does not count toward the Build Value; it buys certainty for both sides. |
| The build | ||
| Paid Build, first commercial release | $50k to $125k | Milestone fees to a written scope, invoiced as each milestone is accepted. You own the company and the project IP on payment. How a paid build runs. |
| Founder's Path | The same Build Value, paid differently: a reduced monthly fee during the build ($3,000 a month for eight months in the example), then a capped revenue share (10% until $51,000 is recovered in the example). | Every monthly fee is credited to the Build Value and the revenue share stops at recovery. Optional minority equity with a maximum fixed at signing. IP held in escrow until recovery. Founder's Path in full. |
| Customer-Funded Build | No upfront fee from you | Only for founders whose pilot customers have signed and paid deposits. A technical-cofounder minority equity stake with vesting, plus a revenue share to recover the Build Value. By selection; we turn down most applications. The gate. |
| Around the build | ||
| Change orders | Priced before any work starts | Anything outside the written scope. You decide first, and a change order never raises the equity. |
| Hosting, AI usage and third-party services | Paid directly by you | From pilot launch, in accounts you control from day one, so the product and its bills are yours. |
Quoted and invoiced in USD. No GST for clients outside India. Invoicing and tax for UK founders.
Already holding a quote from another team? Get a written second opinion in 48 hours, at no charge and without a pitch.
Built a prototype in Lovable, Bolt, Replit or Bubble? A Production Readiness Review, from $2,000 in one week and credited against a build, tells you whether to refactor or rebuild.
Know a founder who needs the product built? Introduce us: a one-time $500 USD commission when they agree to an engagement worth $5,000 USD or more within six months of your introduction and their first payment clears.
What moves the number
Why one first release is $50k and another is $125k.
Discovery puts a figure on each of these for your product. Until then, these are the questions that move the range.
- User roles. A product for one kind of user costs less than one with customers, staff, administrators and partners, each with their own screens and permissions.
- Integrations. Payments, banking, health records, school systems and accounting platforms each add work, and the ones with certification steps add more.
- Compliance. FCA and PCI for payments, CQC and the NHS DSPT for care and health, FERPA for US schools: decided at scoping and priced on top of the build.
- Platforms. A web application first. Native mobile apps add design, build and release work for each store.
- AI features. A matching engine or an assistant that has to be right, with the review and audit trail that needs, is more work than a chat box.
Three ways to pay
Same build. Different ways to pay.
Every track runs through the same five steps. What changes is how much cash you put in and how we recover the rest. The three tracks compared.
Founder's Path
Some cash and customers close to paying. A reduced, paced fee, then a capped revenue share until the build is recovered.
Customer-Funded Build
Signed pilot customers with deposits and no budget. No upfront fee; equity with vesting plus a revenue share. By selection.
Included and not included
What the price covers.
On every track
The discovery documents, which you keep. Weekly working sessions and a shared board. Working software at every milestone. A 30-day defect warranty after trial-ready acceptance. The deed of assignment: at final payment on Paid Build, in escrow from signing on the other two.
Outside the price
Hosting, AI usage and third-party services, which sit in your accounts from pilot launch. Change orders for work outside the written scope, priced before they start. App store and payment provider fees. Your own lawyer, whom we expect to read the agreement.
Questions founders ask
Straight answers.
Why a range and not a price?
Because the scope is not written yet. Discovery fixes the number in writing before the build starts; the range tells you early whether we fit.
Can I get a number before discovery?
On the first call you get a range for your product. If you want the scope as a document first, for investors or to compare partners, the Fundraising Tech Pack produces it in two weeks and is credited to the build.
Is the cost calculator accurate?
It is a first estimate from the same ranges as this page, in USD. Discovery replaces it with a figure fixed in writing.
Do prices include tax?
Prices are quoted and invoiced in USD. No Indian GST is added for clients outside India, and our invoices carry no UK VAT; a UK VAT-registered business normally accounts for the supply itself under the reverse-charge rules. Check with your accountant, and see working with us from the UK.
What if $50k is more than I have?
Then the question is customers, not cash. With customers close to paying, Founder's Path spreads a reduced fee over the build and recovers the balance from the product's revenue. With pilot customers who have paid deposits and no budget, Customer-Funded Build has no upfront fee, by selection. With neither, the honest answer is not yet, and the readiness check shows what to get first.
Want your number?
Three questions give you a track. Discovery gives you the figure, in writing, before you decide anything.