🔄 How It Works

From Idea to Launch in 4 Simple Steps

A proven process that's helped 12+ startups launch without upfront development costs.

1

You Apply

Share your idea, vision, and what you bring to the table. I review for mutual fit.

2

We Agree

If aligned, we agree on equity split, roles, and sign a simple partnership agreement.

3

I Build

I become your technical co-founder, building your MVP with weekly updates and demos.

4

We Grow

Post-launch, I stay on as CTO, handling tech while you focus on business growth.

✨ What You Get

More Than Just Development

A true technical partner who's invested in your success.

🏗️

Full MVP Development

Complete product from design to deployment. Mobile apps, web apps, backend APIs - the full stack.

👨‍💻

CTO-Level Guidance

Strategic tech decisions, architecture planning, and technical leadership from day one.

💰

80-90% Cost Reduction

Pay only a small commitment fee (10-20% of dev cost). I invest the rest of my time for equity. You conserve cash for growth.

🤝

Long-Term Commitment

I'm not disappearing after launch. Ongoing technical support, iterations, and scaling.

📊

Investor-Ready Tech

Clean code, proper documentation, scalable architecture. Ready for due diligence.

🚀

Speed to Market

60-90 days to MVP. No hiring delays, no ramp-up time. Start building immediately.

⚖️ Compare Your Options

Why Choose Equity Partnership

See how it stacks up against traditional options.

Feature Agency Hire CTO Equity Partner

Upfront cost (for $50K MVP) $50,000 $75K+ salary $5-10K ✓

Equity required 0% 15-25% 5-15% ✓

Time to start 1-2 weeks 3-6 months 1-2 weeks ✓

Long-term commitment ✗ Project-based Yes Yes ✓

Invested in your success ✗ Paid either way Salary-focused 100% aligned ✓

Risk if it fails You lose $50K You lose $75K+ Lose $5-10K ✓

Risk if doesn't work out High (salary paid) Low (equity vesting) ✓

🎯 Is This Right For You?

Perfect Fit Checklist

✅ Great Fit If You...

✓ Have a clear vision and can articulate your idea
✓ Bring business skills (sales, marketing, domain expertise)
✓ Can dedicate significant time to the startup
✓ Have validated the problem (talked to potential users)
✓ Want a partner, not just a developer
✓ Are building B2B SaaS, FinTech, HealthTech, or EdTech
✓ Plan to raise funding or bootstrap to profitability

❌ Not Ideal If You...

✗ Just have a vague idea with no research
✗ Can't commit at least 20+ hours/week
✗ Want someone to "just build it" with no input
✗ Are looking for a contractor to manage
✗ Have unrealistic expectations (launch in 2 weeks)
✗ Aren't willing to give meaningful equity
✗ Building consumer social apps (very risky)

📊 How It Works Financially

The Hybrid Model

Equity + small commitment fee. Here's why this works for both of us.

💡 The Commitment Fee (10-20%)

Why It Exists

✓ Filters serious founders from tire-kickers
✓ Ensures you have "skin in the game"
✓ Covers my operating costs during build
✓ Creates mutual accountability

What You Save

📊 $50K MVP → Pay $5-10K (not $50K)
📊 $100K product → Pay $10-20K (not $100K)
📊 Save 80-90% of development costs
📊 Conserve runway for marketing & growth

Think of it as a co-founder bringing capital. You bring some cash, I bring $40-80K+ of dev work.

Equity Based on Stage

Idea Stage

10-15%

Early concept + 15-20% fee. Higher risk for me, lower cash for you.

Validated Idea

7-10%

Problem validated + 10-15% fee. You've de-risked with customer proof.

Post-Revenue

5-7%

Revenue flowing + 10% fee. Lowest risk, best terms for you.

All partnerships include 4-year vesting with 1-year cliff. Standard accelerator terms. No surprises.

🚀 Success Stories

Equity Partnerships In Action

Real startups built through the co-founder model.

FinTech Equity

JAR Payment Platform

UK-based payment integration platform. Equity partnership, now funded.

HealthTech AI

CareAlgo Healthcare AI

HIPAA-compliant AI platform for healthcare providers.

EdTech SaaS

SeeMeForMe K-12

Holistic school management platform with multi-role access.

❓ FAQ

Common Questions

Why do you charge a commitment fee? I thought this was equity-only. +

Honest answer: I've been burned by founders who weren't serious. The 10-20% commitment fee filters out tire-kickers and ensures you have skin in the game. It also covers my operating costs during the 2-3 month build. Think about it: you're getting $50-100K+ worth of development for $5-15K cash + equity. That's an incredible deal if you're serious. If you can't invest 10-20%, it signals you may not be ready to commit fully to this startup.

How do I know you won't just disappear after getting equity? +

All partnerships have 4-year vesting with a 1-year cliff. If I stop contributing, I don't earn the equity. Plus, I only take on 2-3 partnerships at a time - I'm genuinely invested in each one succeeding. Check my case studies - these are real, ongoing relationships.

What if my idea needs to pivot? +

Pivots are normal - I expect them. My architecture choices are designed to be flexible. As your co-founder, I'm committed to finding product-market fit with you, not just building the first idea. Many successful startups pivoted multiple times.

What happens if we need to part ways? +

Our agreement includes clear terms for separation. Unvested equity is forfeited. You retain full rights to the code and product. I provide documentation and transition support. It's structured like any standard co-founder agreement.

Can you work with an existing team? +

Yes! If you already have developers, I can come in as CTO/technical lead. I'll guide architecture, review code, and ensure we're building for scale. Many partnerships evolve this way as the company grows.

How do you choose which startups to partner with? +

I look for: (1) A founder who can articulate a clear problem and vision, (2) Complementary skills - you bring what I don't have, (3) Validated idea or strong domain expertise, (4) Founder commitment - this is your full-time focus, (5) Market opportunity in B2B/enterprise (my sweet spot).

What if I already have some funding? +

We can do a hybrid model - reduced equity plus some cash compensation. This is great for seed-stage startups who have some runway but want to conserve cash. Let's discuss what makes sense for your situation.

Get a Technical Co-Founder Without the Search

12+

80-90%

60-90

10+